Online trade promotion acitivities should be developed due to COVID-19: agency

Monday, Mar 30, 2020

The Viet Nam Trade Promotion Agency has encouraged localities, businesses and trade promotion organisations develop online marketing measures during the novel coronavirus (COVID-19) pandemic.

Amazon establishes subsidiary in Viet Nam

Friday, Aug 16, 2019

Amazon has established a subsidiary in Viet Nam, Head of Amazon Global Selling Vietnam Tran Xuan Thuy told media at the Viet Nam Online Marketing Forum on Wednesday.

E-commerce market may rank third in Southeast Asia

Thursday, Aug 15, 2019

The country could sit behind only Indonesia at US$100 billion and Thailand at $43 billion.

Relevant user experiences key to digital marketing

Thursday, Aug 16, 2018

As internet users can access a vast pool of information online, one of the challenges facing digital marketing companies is how to relevant advertising that targets the right customers.

SMEs seek ways to utilise different online marketing channels

Wednesday, Aug 16, 2017

Local enterprises, especially small and medium enterprises (SMEs), exchanged measures to promote their business ability and production development through online marketing channels at a forum in HCM City on Tuesday.

Social media dominates online ad market

Saturday, Apr 15, 2017

Social networks now rival search engines as an effective online marketing and advertising channel, gaining a significant market share and raking in huge revenues in Viet Nam and elsewhere.

Forum strengthens enterprise competitiveness through online marketing

Friday, Aug 26, 2016

The Viet Nam Online Marketing Forum 2016 was opened by the Viet Nam E-commerce Association (VECOM) in Ha Noi on August 26.

Online advertising needs more attention: Experts

Thursday, Aug 11, 2016

Online marketing in Viet Nam is entering a period of rapid development, but this development continues to face obstacles, including consumer confidence, payments and online marketing.

More than 700 enterprises register for Online Friday

Tuesday, Nov 25, 2014

As many as 704 enterprises have indicated a desire to participate in the first-ever Online Friday or Online Shopping Day 2014 on December 5.

ISPs lay ground for e-commerce growth

Saturday, Dec 07, 2013

Enterprises are making the shift to online marketing and advertising, according to chairman of the Viet Nam Internet Association (VIA), Vu Hoang Lien.